Fox International Channels & RCN Television Group to launch US Hispanic TV Network

Fox International Channels and the RCN Television Group (RCN), headquartered in Colombia, jointly announced the formation of joint venture which will launch MundoFox, a new Spanish-language television network catering to the U.S. Hispanic market. The network, scheduled to launch during the Fall season of 2012 in Hispanic homes nationwide, will aim to bring a similar sensibility as the Fox Network to Latino audiences.

“Our partnership with RCN is a key step in the launch of MundoFox,” said Hernan Lopez, President & CEO of Fox International Channels. “There is an increasing demand for quality Spanish-language content in the U.S. from both viewers and advertisers. FOX saw similar dynamics in play 25 years ago when it launched the Fox network, and it would be a missed opportunity not to provide an alternative for the 50 plus million Latino viewers who currently have limited options in Spanish-language broadcast television. Our partnership with RCN will help us do this and we aim do it in a big way.”

“RCN has provided the main Hispanic networks in the US with much of their prime-time content for over two decades. We now plan to maximize our capabilities and bring an increasing variety of fresh and innovative productions directly to Spanish-speaking viewers. I am certain that FOX is the best partner to make this a successful network,” said Gabriel Reyes, CEO of RCN.

Categories: NGLC Conference

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